Goal: Improvement in brand presence and awareness
Increased social media presence on Instagram, Pinterest, and Facebook by implementing a content calendar with CTA campaigns.
Grew email open rate by 14% and click rate by 3% over a 3-month period by creating a branded email sequence.
Implemented the use of keywords, optimized images, and internal & external link building to increase the client's SEO score by 1.5 load times, and website authority.
Collaborated with other team members on projects to improve the effectiveness of tracking and optimizing campaigns.
Created content via CANVA using market trends to target a specific audience.